RDJ BAKERIES REBRANDS AS

SNACKRUPTORS

 

Cambridge, ON, March 17th, 2025 – RDJ Bakeries Ltd. is proud to announce its rebranding as Snackruptors Inc., a name that reflects our passion for shaking up the snacking industry with bold, innovative ideas. While our commitment to quality remains unchanged, this transformation signals our expansion beyond crackers and into a more diverse and exciting world of snacks.

For years, RDJ Bakeries Ltd. has been a trusted leader in snack manufacturing, bringing imaginative concepts to life. With this new identity, we embrace a future filled with creativity, experimentation, and a broader vision for what snacking can be. Our dedication to innovation, excellence, and delivering delicious, high-quality products remains at the heart of everything we do.

What This Means for Our Customers, Partners, and Employees:

• Same Great Company, Bigger Vision – While our name is changing, our core values and commitment to excellence remain steadfast.
• Expanding Beyond Crackers – Expect a wider variety of snack products that push the boundaries of taste, texture, and experience.
• Continued Innovation – Snackruptors embodies our mission to revolutionize snacking with forward-thinking ideas and manufacturing.

We’ve always been innovators at heart, and our new identity as Snackruptors truly represents our passion for taking snacks to the next level. This change allows us to fully embrace our creativity and continue delivering exciting new snack experiences.

As we move forward under our re-brand, we’re excited to bring more groundbreaking products to market, partner with visionary brands, and continue redefining the snacking landscape.

Thank you for being part of our journey. We can’t wait to share what’s next with you.

By combining real ingredients, Snackruptors is committed to analyzing market trends, consumer preferences, and meeting our clients’ needs to bring you a great-tasting product. With the expansion and the growth of our business, we are dedicated to becoming the global choice of bakery. We currently have facilities in Cambridge Ontario that are trusted around the globe, where we have a start-to-finish process of baked goods that then get shipped around the world.

As a “people first” brand, Snackruptors is devoted to the promise to our employees to remain progressive. We do so by implementing Standard Operating Procedures and Good Manufacturing Practices that reflect not only legislative requirements but go above and beyond in involving employee engagement.

Our Research & Development department and continuous research help us in making a better cracker. We are able to impress and supply our customers with the best quality baked goods, in both taste & texture because we are bakers first!